This video was highly promoted in my Twitter feed this past back-to-school season. Thankfully, the promoted Tweet warned “This is chilling.” The YouTube video itself also says, “**Please note that this PSA contains graphic content related to school shootings that may be upsetting to some viewers. If you feel that this subject matter may be too difficult for you, you may choose not to watch this video.**” Do you think PSAs like this should be out there?
Here’s what I’m wondering:
Code Red drills (preparing for an active shooter) have received a lot of press recently for being too intense for kids and therefore more harmful than helpful. What do you think?
Do you think this video is a good way to gain awareness of and/or support against school shootings?
Do you think there’s a specific place within the PSA where they cross the “line”?
For what audience do you think this video was designed? For whom is it not designed?